Service
Interview With An Expert
A credentialed voice validating the category or the product, booked and briefed by us and shot on a lit set.
$1,200 per video · see the full rate card
What interview with an expert are, and why brands run them
Some claims need someone qualified to say them. We source and book the right expert for your category, brief them on the product and the questions, and shoot the conversation on a lit set so the asset looks as credible as it sounds.
We coordinate the expert, the production, the location and the shoot details end to end. You approve the person and the angles; we handle everything after that and deliver the interview as short-form creative with three hook variations.
This is the format that supports a technical or health-adjacent claim, answers the sceptical buyer, and gives your other creative something authoritative to point back to.
Examples
Why this format works
Third-party validation
A credentialed voice carries weight a brand cannot claim for itself.
Polished and credible
Shot on a lit set, so the production value matches the seriousness of the claim.
Three hooks included
Multiple openings let you test whether the credential, the question or the claim pulls attention.
Who it's best for
- Supplements, health and wellness brands
- Products with a technical or clinical story
- Categories facing buyer scepticism
- Brands needing a credible top-of-funnel asset
What you get
- Expert interview hero video
- Three hook variations
- Expert sourcing, briefing and coordination
- Lit-set production and vertical exports
Interview With An Expert FAQs
How much is an expert interview?
Expert interviews are $1,200 per video and include three hook variations.
Do you find the expert?
Yes. We book and brief the expert, and coordinate the production, location and shoot details end to end.
Do we get to approve who appears?
Always. You sign off on the expert and the angles before we shoot.
Other services
See the work in context on our client portfolio, or read our guides to unscripted advertising.