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Experiential Product Integrations

A badass experience with your product inside it, so the brand is part of the moment rather than an interruption to it.

$2,500 per video · see the full rate card

What experiential product integrations are, and why brands run them

Experiential integrations start with something worth filming and place the product where it belongs in that story. Nobody looks into the lens to explain features. The product shows up the way it would if the moment were happening anyway, which is exactly why viewers stay with it.

We build the experience, shoot it, and edit it into short-form assets plus five hook variations. The same footage works as brand content and as paid creative, so the spend does double duty.

This is the format to reach for when your product is about a feeling or a context — a night out, a trip, a competition, a shared moment — rather than a spec you can demo in eight seconds.

Examples

Novig — Top Performer
How To Make Friends In NYC

Why this format works

Earned attention

The experience is the draw, so people watch by choice rather than being sold to from frame one.

Association over explanation

The product borrows the energy of the moment it lives inside, which is hard to achieve with a studio spot.

Dual use

One production serves brand storytelling and performance creative, with five hooks to test.

Who it's best for

  • Lifestyle, beverage and apparel brands
  • Products tied to an occasion or a place
  • Teams that need brand and performance assets at once
  • Launches around events or activations

What you get

  • Experiential hero video
  • Five hook variations
  • Short-form vertical cut-downs
  • Production, location and crew handled end to end

Experiential Product Integrations FAQs

What does an experiential integration cost?

Experiential product integrations are $2,500 per video and include five hook variations.

Do we need to supply the event?

No. We design and produce the experience. If you already have an activation, we can build around it.

Can this run as a paid ad?

Yes — it is delivered as vertical short-form with hook variations specifically so it can run on paid social.

Other services

See the work in context on our client portfolio, or read our guides to unscripted advertising.

Want this format for your brand?